A $1.3 billion billboard was unveiled in Dubai by Skydive Dubai. It is considered as the “world’s most expensive billboard.”
Skydive Dubai collaborated with Go Fast energy products, a
Denver–based company in demonstrating an interactive billboard stunt which
started in June 1.
The billboard is located at the entrance to Burj Khalifa
which is the the world’s tallest building in Dubai.
“The billboard involved a man
with a Jet Pack, initially hidden within the billboard, who emerged from the
billboard and flew around it for approximately 20-30 seconds, before landing
back on the billboard.”
"This is an epic moment, and
we are very proud to be part of it. This initiative is another example
showcasing Dubai as a world leader in innovation and technology. The billboard
came into being with a simple idea that has transformed into an exceptional
event to attract a global audience. Our gratitude to our partners, Go Fast and
Emaar Properties, without whose support, this would not have been possible,"
said Mr. Nasser Al Neyadi, Chairman of Skydive Dubai.
Here’s the reason why it is the
most expensive billboard in the world:
“The seconds of flight time for the billboard in Downtown
Dubai would cost a minimum of USD 500 per second. If the number of seconds in a
month (60 seconds x 60 minutes x 24hours x 30 days = 2,592,000 seconds) is
multiplied by USD 500, the total amounts to approximately USD 1.3 Billion for
the month long fly time for the billboard.”
Check out the video of the $1.3 billion billboard - the world's most expensive billboard:
Check out the video of the $1.3 billion billboard - the world's most expensive billboard:
